Binance Secures Partnership Deal with Grammys as BNB Rallies
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The Recording Academy recently released the official list of partners in the upcoming 2022 Grammy Awards scheduled to commence this Sunday. Binance noted that it is the “first crypto partner of the GRAMMY Awards.”
That said, the partnership will allow the exchange to introduce Web 3 solutions to the Royal Academy’s events. While the full details are yet to emerge, Binance has asserted that the partnership could extend beyond the Grammy Awards. Commenting on the development, co-founder of Binance Yi He noted:
“Starting with the Grammys, we are excited to work together with the Recording Academy to bring fresh new experiences powered by blockchain and all the great things Web3 technology can bring to entertainment.”
The announcement comes a few days before the commencement of the 64th annual Grammys, which will hold at the MGM Grand Arena in Las Vegas. Other partners for this year’s Grammys include Mastercard, IBM, Hilton, and FIJI Water.
The Recording Academy continues to look for ways to integrate crypto and blockchain technology. In November 2021, the company signed a three-year partnership deal with OneOf, an NFT marketplace.
Key Binance Coin Levels to Watch — April 1
Binance Coin (BNB) resumed its bullish trajectory on Friday after suffering a sharp correction from its ten-week-high of $452.4 yesterday. The bearish correction saw the fourth-largest cryptocurrency print a five-day-low of 413.4 before regaining decent bullish traction in the Asian session today. The bullish reversal coincided with the 4-hour stochastic technical tool, indicating that the cryptocurrency has eased off the overheated tensions from the previous parabolic run and can continue its accent with ease.
That said, BNB is set to retake the $452 top in the coming hours as the broader crypto market records an aggressively bullish mood. With the recent Recording Academy partnership, BNB could record a significant increase at the event’s commencement on Sunday.
Meanwhile, my resistance levels are $450, $460, and $470, and my support levels are $436, $420, and $410.
Total Market Capitalization: $2.14 trillion
Binance Coin Market Capitalization: $73 billion
Binance Coin Dominance: 3.4 %
Market Rank: #4
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