Trump’s Crypto Project Earns $390 Million from Token Sales
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President Donald Trump and his partners at DT Marks DEFI LLC have made around $390 million from promoting their Ethereum-based cryptocurrency project, World Liberty Financial. The project, which launched its WLFI token in October, struggled initially but gained momentum after Trump returned to the White House.
To this end, investors, including Tron blockchain founder Justin Sun, have since poured millions into the project. However, Trump’s involvement has raised concerns about potential conflicts of interest, as his administration is responsible for shaping crypto regulations.
Trump’s Earnings and Role in World Liberty Financial
Although Trump is not directly involved in managing World Liberty Financial, he is its main promoter. His agreement with the project ensures he and his business partners receive 75% of net revenues after covering $30 million in company expenses. This arrangement has resulted in Trump and DT Marks DEFI LLC earning $390 million from the WLFI token sales. While SEC filings show DT Marks DEFI is registered in Florida at a Trump Organization office, it is unclear who else benefits from the funds.
At first, World Liberty Financial struggled to attract investors, selling only $15 million worth of WLFI tokens before the 2024 election. However, after Trump won the presidency again, interest in the project skyrocketed. Justin Sun, a well-known crypto entrepreneur, invested tens of millions in WLFI and later joined as an advisor. This surge in investment helped the project complete two successful funding rounds, raising $550 million.
Concerns Over Trump’s Crypto Involvement
As it stands, Trump’s deep financial ties to cryptocurrency ventures have sparked debate, especially since his administration will influence crypto regulations. As it is, the Securities and Exchange Commission (SEC) has already taken notice, as it recently paused its fraud case against Justin Sun to explore a settlement. This has led to speculation about the administration’s approach to crypto oversight.
Trump is also involved in another cryptocurrency project, the TRUMP meme coin, which could someday fetch his firms more than $9 billion at current levels. Despite these worries, his administration’s AI and crypto czar, David Sacks, rejected Trump’s involvement in such programs, stating that they had little bearing on regulatory choices. However, as Trump’s financial stake in the business grows, many people question how his actions will impact the future of Bitcoin.
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